At Liberty Mazda, we know that people have many different preferences when it comes to choosing a car color. According to Kelley Blue Book, the most popular color choices for vehicles continue to be the neutrals: silver, white, and black. It is believed that silver’s popularity is due to the color’s association with modern technology, as silver is often the color of new electronic devices, like laptops and stainless steel appliances.


But the Mazda brand has made a different color symbolize the forefront of modern technology: red. Specifically, Soul Red Crystal as they’ve named it, which is an advanced version of their previous Soul Red color. This fresh color they’ve created is exclusively debuting on the 2017 Mazda CX-5, adding yet another luxurious touch to this new Mazda SUV. Vibrant and glossy, Soul Red Crystal flaunts a 20% increase in color saturation with 50% more depth than its predecessor. The fiery Soul Red Crystal is created using a unique paint process that adds more richness and luster.  Not only does it result in a beautiful paint color, but the process is environmentally friendly. According to the automaker, “The Aqua-tech Paint System reduces emissions of volatile organic compounds (VOC) by 78 percent compared to Mazda’s previous oil-based paint systems without increasing energy consumption…which was already one of the lowest of any paint system in the world.”


The new 2017 model of this popular crossover vehicle will be arriving soon this Spring! Stay connected to be updated on the arrival of the Mazda CX-5 at Liberty Mazda, and we can’t wait to show you the beautiful Soul Red Crystal color in person. Come down to our Mazda dealership Hartford, CT in the meantime, where we are happy to answer any questions and eager to show you our expansive inventory of both new and pre-owned vehicles!